by Shawn Gossman | Jan 10, 2025 | Expertise Development
The best way to be seen as an expert in your niche is to be the go-to person for answering any question related to the niche. This sounds easy enough, right? The problem with this though is that people can get easily overwhelmed by answering the same question over and...
by Shawn Gossman | Jan 9, 2025 | Personal Branding
Trolls are everywhere on the internet. They’re on social media. They’re on forums and chat. They’re in your blog comments. They’re in your contact forms. They’re even in your town. Trolls are among us and their purpose in life is to...
by Shawn Gossman | Jan 8, 2025 | Brand Marketing
Communities for 2025! An online community is a channel between you and your direct target audience that social media algorithms and search engine ranking rules can’t infiltrate. A community such as an email list, forum, or other type of self-hosted platform...
by Shawn Gossman | Jan 7, 2025 | Personal Branding
It can be used for bad. I think artificial intelligence can be used for exactly what we’ve seen on the Terminator movies if we allow it to become that. It might even be the doom of the entire human race if we let it get that way. But not because of Terminators....
by Shawn Gossman | Jan 6, 2025 | Product Development
I’m under an ice storm warning right now. More than a quarter ice of freezing rain and sleet will be falling where I’m at. Mix that with snow and gusty winds. Needless to say, we’re not doing anything away from the house tomorrow. The power might...